Blog

Product images that do not meet the requirements of the Amazon platform can bring profound results

Author: Jeery Zhang

Date Created: 2023-02-03 11:54

Each product uploaded on Amazon must be required to have attached one or more precise and intuitive, easy-to-understand product images. Product images are needed to display this product accurately; the information reflected in the product is rich and attractive enough for customers. Try to place more pictures with different angles and details if possible. The picture area is the most direct and effective way for sellers to show their products to customers, so the quality of the pictures is essential, and sellers must pay attention to it. If the quality and standard of the photographs do not meet Amazon's requirements, then the platform has the right to reject the pictures uploaded by the seller.


PRODUCT MAIN IMAGE:

The background of the main image must be pure white (Amazon search and product details interface is also pure white, the RGB value of pure white is 255, 255, 255 )

The main picture can not be a drawing or illustration and can not contain accessories or props that are not in order.

The main picture cannot have a logo and watermark (the product logo itself is allowed)

The product in the main picture is best to occupy about 85% of the picture space.

The product must be visible in the picture; if there is a model, then the model can not sit; it is best to stand.

If you want to use a model, use an accurate model, not a model from a clothing store.

It cannot contain nude information.

Ice cubes photography 02.webp


AUXILIARY PICTURES OF PRODUCTS:

Auxiliary pictures should show a different side of the product, the use of the product display, or the product features that are not highlighted in the main image to supplement; Amazon product listing sellers can add up to 8 auxiliary pictures.

Auxiliary pictures are preferably the same as the main image is a pure white background, but this is not mandatory; not pure white is not a big problem.

Auxiliary pictures can not be with LOGO and watermark (the LOGO of the product itself is allowed)

The product must be visible in the picture; if there is a model, then the model can not be sitting, preferably standing.

If you want to use a model, use an accurate model, not a model from a clothing store.

It cannot contain nude information.

Ice cubes photography 04.webp


IMAGE SIZE:

If the length or width of the image is more significant than 1000 pixels on either side, the image can have a "zoom function" to enlarge the image. (The "zoom function" has been proven by Amazon to help increase product sales)

If the shortest side of the image is less than 500 pixels, the upload will be rejected by Amazon.

Ice cubes photography 03.webp


IMAGE FORMATS:

JPEG, TIFF, GIF These formats can be uploaded on Amazon (JPEG format is recommended, this format is faster when uploading pictures)

Ice cubes photography 05.webp


CNPP photography studio, located in China, has so far provided more than 20,000+ quality Amazon images for Amazon buyers worldwide, significantly increasing the conversion rate of products for Amazon buyers.



Written by Jeery Zhang

Jeery is the Director of Photography for the CNPP photographer team and has ten years of experience in product photography, specializing in Amazon product photography and image manipulation.