1. Plan- Strategize the photos you need for each product listing. 2. Quality - Create high-quality main listing photos. 3. Budget - Set aside a budget to hire a professional photographer. 4. Consistency - Focus on consistency across all listing photos. Lighting, retouching, position & styling. 5. Balance - Balance your candid photos with creative lifestyle photos to provide context for your products.
By Amber | Amazon Product Photography
Amazon product photography is the art of taking pictures that communicate to potential customers why they should buy your product. This type of photography differs from traditional product photography because it focuses more on the features and benefits of the product while maintaining an attractive appeal. The goal should be to inform and convince your potential customers. How do Amazon product images affect conversion rates? People are visual creatures with short attention spans, so naturally, they are highly influenced by visual stimuli rather than through writing.
By Jeery | Amazon Product Photography
The image area is the most direct and effective way for sellers to show their products to customers. If the quality and standard of the images do not meet Amazon's requirements, then Amazon has the right to reject the images uploaded by sellers. At the same time, product images are crucial in the optimization of product listings. It can be said that Amazon product images have an impact on sales of more than 70%. Therefore, the quality of images and optimization techniques are very important and sellers must pay attention to them.